We’ve been keeping pretty busy the last few weeks! Want to know why? We’ve been working on the latest SkyStats dashboard integration and… (more…)
If you’re paying for the white label privilege, slapping your brand’s name on a product that someone else developed is completely acceptable…and advantageous for many reasons!
What is a white label?
A white label legally permits you to place your brand name on a product or service that someone else produced, typically for a nominal fee.
White labeling allows you to offer products and services without having to spend the time and money on designing and developing them yourself. White labeling is used extensively throughout most industries, from food service (Costco’s Kirkland and Kroger’s Value brand are white labeled) to business marketing (web performance reports are typically provided by a third-party tool, and white labeled before emailing to a client).
What are the benefits to white labeling?
Maybe you’re not convinced that white labeling is cost-effective. Maybe having your brand name on a third-party tool isn’t that essential. Well, we know white labeling (SkyStats has a white label option!) and we’ve compiled 8 reasons that explain why white labeling can be very useful.
You may want to be sitting down for this…the Google Adwords integration for SkyStats is now live!
You can now monitor your Google Adwords performance right from your SkyStats business dashboard! Please try to refrain from scaring those around you during your wild celebrations as we head into all the sweet, sweet perks that come with the SkyStats Adwords integration.
We recently launched a premium WordPress plugin called, SkyStats. SkyStats provides an alternative WordPress dashboard that creates a mashboard of marketing analytics data. One of our first tasks was to create a freemium version of the plugin and get it listed on the WordPress Plugin Directory. We felt that the directory would provide us the initial exposure to help create some initial buzz about the plugin. So I was tasked with how we should optimize the listing to ensure maximum exposure for our plugin within the WordPress Plugin Directory search results. (more…)