We recently launched a premium WordPress plugin called, SkyStats. SkyStats provides an alternative WordPress dashboard that creates a mashboard of marketing analytics data. One of our first tasks was to create a freemium version of the plugin and get it listed on the WordPress Plugin Directory. We felt that the directory would provide us the initial exposure to help create some initial buzz about the plugin. So I was tasked with how we should optimize the listing to ensure maximum exposure for our plugin within the WordPress Plugin Directory search results. (more…)